Director of GTM Enablement

Overview

Job Description

Responsibilities

• - Create a comprehensive enablement curriculum from scratch, collaborating with Product and Marketing to keep our technical messaging consistent and relevant
• - Lead enablement sessions, including technical demos and Q&As, creating a space for real-time questions and deeper understanding and ensuring GTM teams are well-prepared to represent our technical story
• - Establish a streamlined internal communication framework, reducing noise and structuring weekly enablement sessions to ensure consistent, clear messaging across teams
• - Partner with product, marketing, and internal stakeholders to continuously improve how we teach our teams about Netlify''s technology and value propositions
• - Build and manage certification programs and interactive learning paths to validate technical competency across teams, using metrics and KPIs to measure and improve the effectiveness of enablement initiatives
• - Deliver engaging enablement sessions, like technical demos or webinars, adapting to real-time questions and helping internal teams understand the developer audience more deeply
• - Create and maintain a central knowledge base of technical resources, best practices, and competitive intelligence
• - Gather and integrate feedback from team members and program participants, continuously refining training materials and delivery methods to ensure they’re inclusive, relevant, and impactful
• - Build scalable processes for rapid enablement following new product releases and feature launches
• - Facilitate regular knowledge-sharing sessions between technical teams and customer-facing teams
• - Maintain an up-to-date enablement calendar, aligned with product launches and company priorities, to keep technical resources, sessions, and certification tracks current and accessible to all team members

Required Skills

• - Proven experience in technical enablement, ideally from a background in Solutions Engineering or Sales Engineering, with a deep understanding of the developer landscape
• - A knack for breaking down complex technical topics and making them accessible for different internal teams, like sales and agency partners
• - Experience working at a company with a highly technical product, preferably selling to developers, with the ability to walk the walk and understand the developer audience on a deeper level
• - Exceptional communication skills, with a natural ability to teach and relay information clearly and effectively to non-technical teams
• - Hands-on experience in building enablement programs from scratch, including curriculum design, knowledge management, and training content
• - A proactive approach to collaborating with cross-functional teams, including marketing and product, to challenge the status quo and drive improvements in internal training materials
• - Based in North America, with the flexibility to communicate across global teams if needed

Benefits

• - Participation in Netlify''s equity plan
• - Robust benefits package
• - Competitive compensation based on market demands and internal equity