Kit
Director of Marketing
Kit
$229k
Worldwide (Remote)

Director of Marketing

Overview

Kit is an email-first operating system for creators who mean business. We help creators grow and monetize their audience with ease.

Job Description

Kit is an email-first operating system for creators who mean business. We help creators grow and monetize their audience with ease. For coaches, YouTubers, authors, podcasters, and other creatives, there isn’t a better marketing hub to rely on to grow audiences, automate email marketing, and sell digital products - all within one platform. More importantly, there isn’t a team more committed to helping creators earn a living. We’re on a mission to help creators earn $1 billion using our creator marketing platform. We have always been 100% independent and 100% remote. We are proud to have built a product that our customers love, and we look for people who have enthusiasm and belief in our mission, vision, and values to join our team. The Kit culture is one where emotional intelligence is valued, radical candor is encouraged, and where everyone works together to uphold a set of shared team principles.

Responsibilities

  • - Dive into our product, customers, and workflows
  • - Assess our current state and craft a plan that will set the team up for success
  • - Build and execute a marketing strategy that reaches a professional creator audience
  • - Define, track, and report on top of funnel metrics
  • - Monitor competitor positioning and stay ahead of industry shifts
  • - Form hypotheses, test them, and scale what works
  • - Share insights with stakeholders and partner with cross-functional teams
  • - Elevate our product and lifecycle marketing to new heights

Required Skills

  • - Knowing how to build pipeline and leverage lead scoring to understand prospect intent
  • - Hands-on expertise in lifecycle marketing, product marketing, and sales enablement
  • - SEO knowledge and ideas for evolving with AI
  • - Strong analytical mindset, leveraging data to inform marketing strategy and measure impact
  • - Leading and coaching to a 6-8 person team
  • - Working with both product-led growth (PLG) and sales-led revenue motions
  • - Contributed to marketing efforts that grew revenue from $50M to $75M ARR
  • - Bonus: Being a creator yourself—we value being ''for creators, by creators''

Benefits

  • - Profit Sharing
  • - Kit equity
  • - 401k with a 5% match
  • - We cover up to $1,950 per month toward medical premiums, with dental and vision fully covered
  • - $4,000 equipment allowance for your first two years, $3,000 every two years after
  • - $3,500 annual learning and development budget
  • - $3,000 annual childcare benefit
  • - 20 days paid time off per year
  • - Paid paid vacation: $1,000 bonus for taking five consecutive days full unplugged
  • - 10 paid holidays per year
  • - 2 weeks of paid sick time each year, including mental health days
  • - 12 weeks paid parental leave with flexible scheduling
  • - Up to 6 weeks of paid bereavement, medical, and disaster leave
  • - Winter Break: Kit closes for a week at the end of December to give everyone a collective break to enjoy the holiday season
  • - 4 week paid sabbatical after 5 years with the team
  • - Fantastic in-person team retreats 2x per year

About the company

Kit (formerly ConvertKit) is the email-first operating system for creators building a valuable business. Connect your favorite tools through the Kit App Store—from Squarespace to Patreon—and manage your entire creator business all in one place. Our growing ecosystem of apps lets you seamlessly integrate the platforms you already use while discovering powerful new tools to help your business thrive.


All Job Openings at Kit