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Senior Product Manager, Growth
Overview
Boldin is seeking a Senior Product Manager, Growth to spearhead product-led growth initiatives and drive user acquisition, engagement, and retention.
Job Description
Boldin is a company that aims to enable anyone to live better by making the most of their money and time through a comprehensive financial planning platform. The company is experiencing exponential growth and is expanding its financial planning software footprint for consumers, advisors, workplace, and enterprise clients.
Responsibilities
- - Analyze the current business and develop a deep understanding of our consumer's needs, behaviors and habits
- - Develop and execute our product-led growth strategy, focusing on key metrics such as user acquisition, activation, retention, and revenue
- - Work closely with marketing helping manage the full funnel, from marketing spend to long-term customer
- - Own product onboarding, initial activation and in-product trial experiences
- - Analyze user behavior and product usage data to identify growth opportunities and areas for improvement
- - Design, implement, and analyze A/B tests and experiments to optimize user journeys and increase conversion rates
- - Monitor and report on key growth metrics, providing insights and recommendations to leadership
- - Stay up-to-date with fintech industry trends and best practices in growth marketing
Required Skills
- - 5+ years of experience in product management or growth roles, preferably in fintech or B2C products
- - Previous ownership of a B2C or PLG SaaS product funnel is critical
- - Proven startup DNA: think strategically, bias towards action and learn quickly
- - Experience building and optimizing onboarding and product trials
- - Strong analytical skills with experience in data-driven decision making
- - Data-driven, with experience in product analytics (Amplitude, Heap, Pendo) and proficiency with data (SQL, reporting tools)
- - Familiarity with growth modeling and cohort analysis
- - Excellent communication and stakeholder management skills
- - Familiarity with agile methodologies and product development processes
- - Bachelor's degree in a relevant field (e.g., Computer Science, Business, Marketing)
- - Knowledge of financial product landscape is a big plus
Benefits
- - Remote work environment
- - Actual work/life balance (unlimited PTO)
- - Great health insurance
- - 401k matching
- - Dental, vision, and life benefits
About the company
Financial confidence comes from more than just savings and investments. Our retirement planner provides you with decision-making strategies for every factor of your financial life.
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