
Principal Product Marketing Manager
Overview
At Docker, we make app development easier so developers can focus on what matters. Our remote-first team spans the globe, united by a passion for innovation and great developer experiences. With over 20 million monthly users and 20 billion image pulls, Docker is the #1 tool for building, sharing, and running apps—trusted by startups and Fortune 100s alike. We’re growing fast and just getting started. Come join us for a whale of a ride!
Job Description
We’re looking for a visionary Principal Product Marketing Manager, Serverless to lead the go-to-market (GTM) strategy for our cloud product portfolio. This highly strategic role sits at the intersection of product, marketing, and sales, driving positioning, messaging, competitive differentiation, and product launches for our cloud solutions. As a senior member of the Product Marketing team, you will shape how our serverless offerings are perceived in the market and adopted by enterprise customers.
Responsibilities
- - Develop and execute comprehensive go-to-market strategies for cloud products and features, including launch planning, field enablement, and customer campaigns.
- - Craft compelling positioning and messaging that differentiates our cloud offerings in the market.
- - Create sales tools, playbooks, and training materials to empower field teams to engage effectively with prospects and customers.
- - Conduct market research, competitive analysis, and customer interviews to gather insights that inform marketing strategy, product development, and executive decisions.
- - Collaborate with content teams to develop blogs, whitepapers, webinars, presentations, and analyst briefings that establish our brand as a cloud innovation leader.
- - Partner with product management and cross-functional teams to plan and execute high-impact product and feature launches.
Required Skills
- - 10+ years in product marketing, with at least 4+ years in cloud infrastructure, developer platforms, or related technical domains.
- - Proven track record of leading successful GTM efforts for complex cloud-native or SaaS products.
- - Strong technical acumen; ability to deeply understand and explain cloud architecture, containers, serverless, CI/CD, and modern developer workflows.
- - Deep understanding of serverless runtimes and execution models, such as AWS Lambda, Azure Functions, Amazon Elastic Container Service (Amazon ECS), Cloud Run or other open-source alternatives (container-based serverless).
- - Experience marketing serverless platforms, FaaS tools, or developer workflows built on event-driven or ephemeral compute architectures.
- - Ability to translate the value of serverless architectures to both technical and executive audiences, and shape messaging around scalability, efficiency, and developer productivity.
- - Excellent writing and storytelling skills with a talent for simplifying technical concepts.
- - Experience working with product, sales, and customer success teams in a fast-paced, agile environment.
- - Strategic thinker with strong analytical and problem-solving skills.
- - Exceptional collaboration, communication, and presentation abilities.
Benefits
- - Freedom & flexibility; fit your work around your life
- - Designated quarterly Whaleness Days
- - Home office setup; we want you comfortable while you work
- - 16 weeks of paid Parental leave
- - Technology stipend equivalent to $100 net/month
- - PTO plan that encourages you to take time to do the things you enjoy
- - Quarterly, company-wide hackathons
- - Training stipend for conferences, courses and classes
- - Equity; we are a growing start-up and want all employees to have a share in the success of the company
- - Docker Swag
- - Medical benefits, retirement and holidays vary by country
About the company
Docker provides a suite of development tools, services, trusted content, and automations, used individually or together, to accelerate the delivery of secure applications.
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