Senior Marketing Engineer

Overview

Job Description

Responsibilities

• - Own and improve marketing engineering systems that drive acquisition, conversion, and retention.
• - Partner with marketing to identify high-leverage opportunities and translate them into scalable technical solutions.
• - Own projects from concept through launch and iteration, making sound engineering informed-choices, prioritizing effectively, and resolving issues related to performance, functionality, and reliability.
• - Build, improve, and iterate on landing pages, funnels, and other growth surfaces to improve performance.
• - Design and perform rapid experiments, using results to guide future iteration.
• - Implement and maintain marketing tracking, analytics, and attribution systems to aid in better decision-making.
• - Build internal tools and automations that help the marketing team scale effectively and operate more effectively.
• - Use expertise to evaluate, select, and implement marketing technologies that improve execution and insight.
• - Apply AI-driven workflows to areas such as content generation, SEO, personalization, and analytics.
• - Ensure web experiences are reliable, performant, and compatible across browsers and devices.

Required Skills

• - Strong proficiency in JavaScript and experience with full-stack web development, including but not limited to Ruby, ColdFusion, or Python.
• - Proven experience building and enhancing growth-focused web systems, including landing pages, funnels, SEO, analytics, and marketing attribution.
• - Experience performing A/B tests or growth experiments and using data to drive outcomes.
• - Experience working with CMS platforms and implementing analytics, tracking, and attribution systems.
• - Experience building with LLMs, including prompt design, evaluation, and applying AI to marketing use cases (content, SEO, personalization, internal tools).
• - General curiosity, strong critical thinking techniques and knowledge of how to turn ambiguous problems into concrete solutions.
• - Propensity to work autonomously, oversee projects end-to-end, and ship with a pragmatic, iterative approach.
• - Exceptional communication, both written and verbal, with the ability to articulate technical concepts to both technical and non-technical team members and audiences.
• - Pragmatic approach to development: shipping quickly, iterating based on results, and avoiding over-engineering.
• - Bachelor's degree in Computer Science, Engineering, or a related field or equivalent work experience.

Benefits

• - Retirement plans (401k, SIPP, etc.)
• - Health insurance
• - Generous paid time off
• - Parental leave
• - Home office allowance
• - Flexible work schedules
• - Paid and discounted subscriptions
• - Regular engagement activities